
CASE STUDY
Delivering top-tier content for demand generation – AlignMt.ai case study
Bridging the gap between experts and their audience requires a deep understanding of the subject matter, careful balance between simplicity and complexity, and content that appeals to both experts and non-experts alike.
The legal environment surrounding AI is nearly as complex and rapidly evolving as the technology itself. Global companies must comply with multiple legal frameworks, making it crucial to have a reliable guide.
The Client
Alignmt.ai is that guide. Founded by experts, it offers the latest, most reliable information on the legal frameworks AI solutions must follow, going so far as to provide certifications for companies. Beyond that, it offers audits and data annotation support in healthcare environments.
The Challenge
Operating in a highly regulated healthcare market—where data protection, privacy, AI, and healthcare regulations all converge—Alignmt.ai needed to educate potential clients. Only after prospects grasp the importance of specialized guidance can Alignmt.ai’s services truly resonate.
The Solution
Backed by extensive experience in data science and AI-focused events, the FormulatedBy team provided end-to-end support for building a virtual training environment. We:
- Designed the slides and supported the creation of an extensive guide for clients.
- Helped speakers shape their presentations into engaging, data-driven narratives.
- Developed interactive quizzes to assess attendee understanding.
Summary
FormulatedBy’s content support proved vital for Alignmt.ai’s development. It boosted sales, educated the market, and delivered a “wow” factor for first-time users.
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