Skip to content

Owned Conference & Event Platforms

Your conference should build momentum long after the last session ends.

FormulatedBy builds owned conference platforms that connect registration, programming, attendees, sponsors, content and year-round community in one experience you control. We replace fragmented event tools when that is the right move, and integrate with your ticketing, CRM, email or streaming systems when it is not.

An event journey from before to during to after, looping back into year-round communityBEFOREDURINGAFTERYEAR-ROUND COMMUNITY

The pattern we see

Great events, scattered infrastructure

Independent organizers, associations, B2B event companies and corporate event teams often run excellent programs on a patchwork of tools that resets every year.

Fragmented tools

Website, registration, spreadsheets, attendee app and community all live in different places.

Temporary event sites

A new microsite every year, with links and content that break after the event.

Sponsor reporting by hand

Leads, impressions and assets pulled together manually after the fact.

Weak attendee networking

People who should meet never find each other.

Content that disappears

Sessions, slides and recordings vanish into folders nobody revisits.

Rebuilding every year

Data, design and setup start from scratch for each edition.

Platform capabilities

One platform for the whole event lifecycle

Pick the modules your event needs. Scope is agreed in discovery, based on what you have today and what should stay.

Event website
Branded, fast and easy for your team to update.
Registration and Stripe ticketing
Ticket types, discounts and checkout, or integration with your current tool.
Agenda and speakers
Sessions, tracks, rooms and speaker profiles managed in one place.
Sponsor and exhibitor portal
Profiles, assets, deadlines and agreed reporting.
Attendee accounts
One login for tickets, schedule, resources and community.
Networking and matching
Interest-based suggestions and meeting requests attendees opt into.
Session resources and recordings
Slides, materials and recordings by track and speaker, available during and after the event.
Announcements
Schedule changes and reminders by email or in the platform.
Year-round community
Discussion, member directory and programming between editions.
Analytics
Registration, attendance, engagement and sponsor activity in one view.
CRM and email integration
Attendee and lead data flowing to the systems your team uses.
Approved AI event concierge
Answers questions from the agenda and content you approve.

Attendee journey

Before, during and after

  1. 01

    Before

    • Event site and agenda go live
    • Registration and ticketing
    • Speaker and sponsor onboarding
    • Attendees build their schedule and opt into matching
  2. 02

    During

    • Live agenda and announcements
    • Session resources and Q&A
    • Networking and meeting requests
    • AI concierge for logistics questions
  3. 03

    After

    • Recordings and slides by track
    • Sponsor reporting
    • Community spaces stay open
    • Early interest for the next edition

Sponsor value

Give sponsors more than a logo on a banner

Sponsors renew when they can see what they received. An owned platform gives them a home before, during and after the event.

  • Self-serve portal for profiles, assets and deadlines
  • Placements tied to sessions, content and community
  • Opt-in meeting requests and lead capture
  • Reporting on the engagement data you agree to share
  • Visibility that continues in year-round community content

Organizer operations

An admin your team can actually run

  • Manage events, agendas, speakers and sponsors without a developer
  • Roles and permissions for staff, volunteers and partners
  • Registration, check-in lists and exports
  • Scheduled announcements and reminders
  • Reuse setup from one edition to the next
  • Dashboards for registration, attendance and engagement

Complex badge printing, venue access, onsite hardware, enterprise SSO, broadcast infrastructure and specialized event operations require discovery. We usually integrate with specialist vendors here rather than replace them.

Why FormulatedBy

We run events, not just build for them

FormulatedBy produces Data Science Salon event programs and AI Loves Data community and webinar programs for enterprise AI and data practitioners. We know what organizers, speakers and sponsors need because we are organizers too.

Running a member community alongside your event? See community platform migration

FAQ

Questions about conference platforms

Do we have to replace our current ticketing or registration tool?

No. If your ticketing, CRM, email or streaming tools work well, we integrate with them where their APIs and permissions allow. Where a tool is the source of friction, we can scope Stripe-based registration and ticketing inside your platform instead. Discovery determines what can be replaced safely.

Can attendees keep using the platform after the event?

Yes. That is the core idea. Attendee accounts, session resources, recordings and community spaces can stay available between editions, so the audience you built does not disappear when the event ends.

What can sponsors and exhibitors do in the platform?

Typical scope includes a sponsor or exhibitor portal for profiles, assets and deadlines, branded placements, session or content association, and reporting on the engagement data you agree to share with them under your privacy terms.

Do you handle badge printing, venue access or onsite hardware?

Not by default. Complex badge printing, venue access control, onsite hardware, enterprise SSO, broadcast infrastructure and specialized event operations require discovery. We typically integrate with the specialist vendors you already use for these.

What does the AI event concierge do?

It answers attendee questions about the agenda, speakers, logistics and resources using content your team has approved. It does not invent answers, and you decide what it can and cannot discuss.

We run several events a year. Do we rebuild each time?

No. The platform is designed to carry over from one edition to the next. You add a new event, agenda and sponsor set without rebuilding the site, accounts or community each year.

How long does a conference platform take?

It depends on scope, integrations and your event date. We agree a timeline during discovery and plan backwards from your registration launch, not your event day.

Make your next edition the one that keeps going.

Tell us about your event, the tools around it and what you want attendees and sponsors to experience. We will recommend what to build, what to integrate and what to leave in place.

Stripe and other named products are trademarks of their respective owners. FormulatedBy is not affiliated with or endorsed by these companies.